Our Services
We're not for everyone.
Just the ones ready to do the real work.
Research | Brand | Creative | Consulting
Everybody is selling you tactics but without a strong offer, clear point of difference and an idea that sticks, those tactics turn into trolls – clumsy, misshapen, and rarely helpful.
Our approach is different. We’re for businesses who are done burning through the budget, tired of chasing shortcuts, and ready to build the kind of brand that actually works.
What we do
Research
Customer-centricity is a knowledge-void that demands to be filled. To do this, you must conduct research. Assumptions are not only often wrong but dangerous. A diagnosis of your current situation that aligns customer insight and understanding with a competitive analysis of the business landscape you operate in is a powerful platform on which to build your brand. We provide:
- Qualitative Research
- Competitive Analysis
- Customer Journey Mapping
- Brand Management (Audits & Testing)
- Customer Segmentation
Brand
Your brand is the who, why, and what of your business. It is the ‘North Star’ that will define your proposition, why existing and potential customers should believe it, your values, culture and most importantly, how the brand behaves. A well-constructed brand and brand strategy are the glue that binds your business strategy, marketing and communications together to drive growth. We provide:
- Targeting
- Brand Positioning
- Value Proposition
- Purpose, Vision, Mission
- Values, Culture & Behaviors
- Brand Architecture
- Brand Ideas
Creative
Momentum only happens when strategy is brought to life. Our creative services turn your plans into action - developing the ideas, assets, and tools that make your brand visible, memorable, and effective in the market. We provide:
- Brand Identity
- Naming
- Tone-of-Voice
- Taglines
- Brand Asset Management
- Campaign Development
Consulting
Accountability is the difference between a brand that launches and a brand that lasts. Our consultancy services guide the execution of your brand, align teams around the roadmap, and keep strategy alive in day-to-day decisions. It’s how we prevent brands from slipping back into old habits and ensure they keep moving forward. We provide:
- Brand Stewardship
- Implementation Roadmaps
- Ongoing Strategic Advisory
- Brand Training & Workshops
- Performance Reviews & Adjustments
Clients
Testimonials
Amplify worked closely with us to define the Access Mining brand and our point of difference. They understood and demonstrated a clear understanding of our 'Sustainability' business model, bringing it to life with an eye-catching brand idea ‘More than Ore’ that defines what we stand for, is attention grabbing and is reflective of our ground-breaking approach to the underground mining industry. Amplify has also developed a strategy and marketing plan that directs our go-to-market activities and is on-hand to provide support when we require it.
We have been a client of Amplify from the beginning. Ampify have worked on several projects from website design to trade show designs and they have gone above and beyond in supporting us when we have been facing major challenges. The team at Amplify have worked closely with us and will continue to do so for years to come as we lift our Brand to the next level.
Working with Amplify has been critical for our business to define who we are, what we are and where we need to be. We are now enjoying a long-term partnership with the team as we work on ‘How’ to get there. They listen and allow for collaboration to communicate our unique brand position, helping us avoid pitfalls, time wasting and “spin”. As an early startup business this has been essential for us to maintain focus and grow our business.
Working with Amplify has been highly beneficial for CarbonLink. Their deep understanding of our challenges and ability to deliver high-quality creative work, strategic solutions was impressive. With their ongoing support we are looking to cement our position as a respected leader in the carbon farming category, build awareness with our audience and grow awareness of the benefits of carbon farming generally.
Amplify are our go-to, reliable team for all our creative needs both internally for our business and for our clients. They're incredibly easy to work with, consistently deliver great work and have never missed a deadline. I would highly recommend Amplify to any businesses looking for a creative team who are highly efficient and dependable.
We engaged Amplify to help us take a start-up brand and evolve its identity as the business had evolved since its inception. They steered us through insightful workshops to uncover the real opportunities our business had before it, and delivered a comprehensive brand blueprint for us to take into the next few years. The brand identity concepts were difficult to choose between, which was a great problem to have! We are rapt with the design and the meaning it conveys. Thank you!
View work
Amplify Brand + Communications was hired to create and update our existing brand identity. We were impressed by how quickly Amplify understood our brief and responded with a well thought out design that aligned with the organisation’s core message and values. We really appreciated Amplify’s flexibility and efficiency. It’s great to work with someone who is organised, easy to communicate with, open-minded and responsive with next iterations and professional work.
Hard to find in many marketing circles, Amplify are a unique blend of marketing strategy, brand and creative design embedded in relevancy and grassroots tactical delivery. Their project deliverables have always shown consistency whether it’s working within time and budget constraints or the complexity of the projects which have ranged from simple brochures and digital copywriting to complex strategy and brand review. I would confidently recommend Amplify as an asset to any marketing project (Although I wouldn’t recommend them too much otherwise I won’t be able to get access to them!)
Before working with Steve and Amplify Brand + Communication, I had little idea of where to market, what to write, how to present it and how to increase our brand awareness. Previously, the business had relied on referrals to grow, however with Steve’s guidance and expertise we now have a clear and specific marketing blueprint for the business. Steve took time to know and understand both myself and the business, interviewed existing clients, researched market competitors, identified our key points of difference, refined our target market and created the new brand and key messages to be shared with new and existing clients. He is truly a Master of his craft and a consummate professional. Thank you, Steve – it’s been a terrific journey so far...
We recently worked with Amplify Brand + Communications to re-design our website. Clare and Steve took the time to understand our current business and the direction we wanted to head in. They were professional and extremely patient throughout the project and we are extremely happy with the outcome and excited for our new website to be launched.
See. Solve. Spark. Sustain.
If customers don’t know why you matter, your brand isn’t working. That’s when money gets wasted on tactics that look busy but don’t move the numbers – they only add to the confusion.