Our Services

We provide our services as standalone modules; you can group them into a series of progressive, logical steps to suit your needs

No two business problems or situations are the same. You may require an end-to-end solution, or you may have already completed several stages of work yourself and need to fill in the gaps or simply bring it all together. Whatever your situation, Amplify Brand + Communications will provide the know-how to develop your brand as a business asset that will provide drive and focus to your marketing and communications.

What we do


Customer-centricity is a knowledge-void that demands to be filled. To do this, you must conduct research. Assumptions are not only often wrong but dangerous. A diagnosis of your current situation that aligns customer insight and understanding with a competitive analysis of the business landscape you operate in is a powerful platform on which to build your brand. Amplify provides the following research services.

  • Qualitative Research
  • Quantitative Research
  • Ethnographic Research
  • Competitive Analysis
  • Cultural Insight
  • Creative Testing
  • Customer Need States
  • Customer Journey Mapping
  • Net Promoter Scores (NPS)
  • Category Analysis
  • Brand Management (Audits and Testing)


Your brand is the who, why, and what of your business. It is the ‘North Star’ that will define your proposition, why existing and potential customers should believe it, your values, culture and most importantly, how the brand behaves. A well-constructed brand and brand strategy are the glue that binds your business strategy, marketing and communications together to drive growth. We provide the following brand services.

  • Brand Audit
  • Customer Segmentation and Targeting
  • Brand Positioning
  • Value Proposition
  • Customer Experience
  • Purpose
  • Vision
  • Mission
  • Values
  • Brand Culture and Behaviour
  • Brand Personality
  • Audience Tracking
  • Trademarking
  • Brand Purpose
  • Brand Architecture
  • Competitive Analysis


The channel mix required to drive your business will determine how well your brand fares in the market. How and where your customers purchase your products and services, how much they are prepared to pay for them and whether they suit their needs and solve their problem is as important as how you communicate. To ensure you are offering the right services and products, in the right place, at the right time, we provide the following services:

  • Pricing
  • Service Design
  • Product and Service Development
  • Go-To-Market
  • Objective Setting & Planning
  • Budgeting
  • Buyer Persona Development

Creative + Design

Standing out and getting your message to the right people in the right place at the right time is a ‘must’, not an optional extra. With an increasingly fragmented landscape, this requires careful consideration and planning as well as a killer creative idea that will work across all mediums and platforms. To ensure you stand out in the crowd, we offer the following branding, design, and advertising services across all broadcast and digital channels:

  • Branding
  • Corporate Identity Design
  • Message Design
  • Creative Concepts
  • Packaging Design
  • Website Design and Development


Advertising’s main purpose is to build brand fame so that your potential customers are aware of your brand, and the problem it solves for them before the need for your product or service arises, or as it becomes apparent. Other types of advertising are designed to maximise conversions from those ‘in-market’ and searching for your solution. We develop end-to-end advertising plans and creative that move your prospects through the purchase funnel to the ‘moment of truth’ – when they become your customers.

  • Brand and Campaign Planning
  • Communications Strategy
  • Campaign Development
  • Campaign Measurement
  • Digital Advertising



Everything we do is driven by the philosophy of ‘Understanding Before Execution’ and we approach all work in three stages:

Diagnosis. Strategy. Tactics.

Our Thinking